FOR IMMEDIATE RELEASE
TORONTO, August 11, 2015 — Tonight on Shannon Skinner Live episode 11, host Shannon Skinner speaks with Periscope expert, Cathy Hackl, about the future of live streaming and tips for using popular social media site, Periscope, for business; and Jenise Lee, a Toronto-based social entrepreneur whose new organization is certifying clean beauty and personal care products. Tune-in to VoiceAmerica Women tonight at 7pm EST/ 4PM Pacific.
Shannon Skinner Live is a weekly radio show that uncovers the stories and solutions to living an extraordinary life and making this world a better place. It features interviews with experts, visionaries and activists.
About Cathy Hackl:
Cathy Hackl is an Emmy-nominated broadcast journalist turned public relations professional and social media strategist. Cathy is helping brands from across the globe with their Periscope strategy through her consulting business, Socially Streaming. She is the PR director for Periscope Community Summit/ New York Scope Week, the first user-generated conference for and by Periscope users. Cathy teaches Social Media Management at IE Business School, one of Europe’s top business schools. She has spoken in the U.S. and internationally on communications and social media. Cathy will also start teaching as an adjunct lecturer at the University of Florida College of Journalism & Communications in 2016. She has more than 10 years of combined experience in PR, social media & communications and working in national and local media including outlets such as CNN, FOX5, Discovery Channel and ABC News. She is experienced in social PR, media relations, internal communications, digital strategy, business-to-business, and business-to-consumer communications. Cathy has worked with clients in the technology, nonprofit, sustainability, hospitality, healthcare, commercial interior design and human resources sectors. Cathy holds an MA in Latin American and Caribbean Studies and MS in Mass Communication from Florida International University, as well as BA in Broadcast Journalism from the University of Texas.
Jenise Lee is the Founder and CEO of CertClean – Canada’s only certification for safer beauty and personal care products. The certification allows shoppers to instantly recognize beauty products with safer and healthier formulations – products free from potentially harmful ingredients.
Jenise has a Chemical Engineering degree (University of Waterloo), and a MBA (Schulich School of Business). Out of over 450 MBA students, Jenise was awarded the Graduate Business Council Charity Award for having exemplified outstanding contributions to charitable causes. Previously, Jenise worked for an environmental engineering firm where she led a wide variety of projects related to environmental site assessments, environmental impact studies and leading edge renewable energy projects. Jenise now uses her analytical and strategic thinking skills to position environmentally conscious businesses for growth. She has lived in China, Italy and Canada, and is currently residing in Toronto.
About Shannon Skinner:
Shannon Skinner is a Canadian television talk show host, speaker and writer. In 2010, she launched Shannon Skinner’s Extraordinary Women TV, the first-of-its-kind, as a live web TV show, and later developed it into an broadcast television show and online platform that is the ultimate online life-guidance resource for women. She is the author of the Whispering Heart: Your Inner Guide to Creativity; and she writes on a range of topics, including inspiration, feminine leadership, change, creativity and travel.